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For agencies
Built for 5-30 person agencies and consultancies on Xero. Tone-aware AI reminders that draft, route, pause on reply, and track promised-pay dates. Founder-assisted setup, no per-invoice fees, $79/mo for a single business and $399/mo for a practice covering up to 10 client books.
Agency clients pay slowly, not never. When they reply to a reminder, Mugavi pauses the sequence and surfaces the conversation for human follow-up. The worst thing an A/R tool can do is double-chase a customer who is already paying.
Strategic accounts get friendly. New clients get firm. Long-overdue accounts get a final-touch before human handoff. Tone rules are per-customer and per-customer-stage: you set them once, Mugavi follows them.
Some customers should never get an automatic reminder. Pause a strategic account until a date you choose, or until you resume, and handle it yourself. Disputed invoices, and any invoice with an unread customer reply, stay out of the schedule too.
Why agencies pick Mugavi over Chaser and BILL
Chaser is templated reminders starting around $259/mo for one organization. BILL bundles AP, AR, and spend at $49 per user/month plus transaction fees. Neither is wrong: they're just priced and positioned for different teams. Mugavi prices per client book, which works out near $40/mo a book for a practice.